With a new website one of the most important things you need to know to get you started and getting higher in the rankings is how to get backlinks. Once you have SEO’d your site, the more backlinks pointing to your site, the better chance you have of being recognized by the search engines as each backlink is like a “vote” for your site – generally. Though if you do it wrong you could be penalised so you have to know how to get backlinks the right way!
Search engines don’t just look at quantity, they give weight on quality of the backlinks. That means it is important where the links come from. They need to be from sites that are relevant to your niche. So if your niche is weight loss and your backlink comes from an electronic gadget site it will not have any value. If it was in self improvement and personal development it might have some, but if it was a health and fitness site of course it would have a lot of relevance and hence value dofollow backlinks. Too many wrong backlinks can result in a form of a Google slap where your site is un-indexed
Also investigate whether the site you link with is Nofollow or Dofollow. A backlink from Nofollow link will never bring any value in term of SEO effort because the search engine spiders will not follow the link back to your site, though of course you may get traffic from that link if visitors to that site clicked your link.
Returning to the question of how to get backlinks of high quality there are a number of free ways of doing this. Paying may be an enticing option, but there are dangers and it is better to outsource the more effective tasks rather than paying for cheap backlinks of no value.
A quality content link will result in positive results in SEO and traffic. However, a link must have certain qualities to be considered an effective one. The site you are linking from should itself have quality content ie be an authority site.
The first place to start is obviously now the social media sites (what did we do before them?) Whilst it does take a little time to get setup on forums and blog sites etc, the investment is clear to see below.